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5 Tips To Get Your 2014 Marketing Off To A Great Start

Don’t finish for Christmas before reading this

500 500 Breathe Marketing

Believe it or not, 2014 is almost here – and it’s time to think about your marketing now before you’re too busy with holiday parties, gifts and end-of-the-year obligations. Here are 5 tips to help you get your 2014 marketing…

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Sydney Opera House on Google

Hummingbird: Google’s newest algorithm update

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It seems like it was only yesterday that Google released its Penguin algorithm update, a change that left plenty of webmasters scrambling to get rid of bad links from their sites. But Google is certainly not one to rest when…

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SEO: Don't get blinded with science

SEO – don’t get blinded with science

400 224 Breathe Marketing

I’ve already written a couple of blogs on the rather mystical world of Search Engine Optimisation (SEO).  For example, in “How a search engine works: SEO 101,” we talked a bit about how search engines work and how knowing that information…

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Choosing a marketing consultant

Choosing a marketing consultant

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Rule #1 of doing business: You can’t grow and succeed without marketing. If you have a marketing team in-house that already does a good job of bringing in leads, that’s great. But if you don’t, and you feel you need…

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Local marketing so customers can find your small business

Are local customers finding your business?

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There’s been a recent emphasis in the marketing world on local marketing. Why? A lot of it has to do with the rise of mobile technology and the fact that people are becoming less reliant on directories (either in print…

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Google, SEO and the Penguins

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As we noted in a previous post on search engine optimisation (SEO) Google is arguably the most powerful and well-known search engine on the Internet, so when they announce a major change in how their algorithm operates, it tends to…

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Email campaigns – some do’s and don’ts

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Even with the sharp rise of social media marketing, there’s no question that email is still an incredibly powerful and cost-effective tool for reaching out to your customers.  Plus, with most email programs, you can quickly track the success of…

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Save time & boost your online presence – 4 ideas for repurposing content

150 150 Breathe Marketing

Creating great content is key to building your online presence and positioning yourself as an expert in your field. Unfortunately, it’s a lot of work to come up with all that content for your website, blog, social media posts and…

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How a search engine works: SEO 101

150 150 Breathe Marketing

You’ve probably heard the term “SEO” used by marketers or online, but do you know what it means? Do you know how search engines work and what effect they have on your website traffic (and your business)? Before we look…

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