When was the last time you asked your customers for their feedback? If it’s been a while – or if you’ve never surveyed your clients or customers – it’s time to put that right. Wondering why you should survey your…
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Is your website optimised for mobile devices? Is it easy to read and use on a laptop, smartphone and tablet? If not, it’s probably time to make some changes. Having a mobile-friendly website is now vital for businesses – and…
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Rule #1 of doing business: You can’t grow and succeed without marketing. If you have a marketing team in-house that already does a good job of bringing in leads, that’s great. But if you don’t, and you feel you need…
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Most marketing experts talk about ‘branding’ a great deal – they refer to “branding your company” or the importance of “consistent branding” in your marketing efforts. But what does this really mean? Why is branding important? Here’s some information on…
read moreDon’t believe people that say you can’t measure your marketing efforts. You can, and you should. Especially if you are spending additional time or money on marketing – you need to know if it’s working. At the very least you…
read moreConsidering your marketing options for the new year? Here are four suggestions to keep in mind as you plan your strategy for 2013: Vary your approach. There are literally hundreds of ways to get your message out to customers, so…
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